Philip Morris International (Indonesia) has been one of our most loyal client thought out the years. To celebrate Indonesian Independence Day (which falls on August the 17th) they asked us to realize a limited edition design that would incorporate traditional Indonesian design elements, and they wanted us to cover all the SKUs. The element that is represented here on the pack is a Garuda, which is a mythical bird and is the national emblem of Indonesia; it symbolises the virtue of knowledge, power, bravery, loyalty, and discipline.